We're live in San Francisco for Dreamforce 2023, the annual conference hosted by CRM company Salesforce.
Over the course of the three-day show, we're expecting Salesforce to unveil a range of product updates, with AI undoubtedly set to take center stage.
Salesforce co-CEO Marc Benioff will be taking to the stage today for his traditional opening keynote, and we're expecting a raft of announcements and releases – along with a few surprises
We're going to be live at the keynote, so for all the news and updates, check out our full live blog below…
Good morning and welcome to our live blog covering Dreamforce 2023!
Salesforce's annual conference is always a highlight of the B2B technology calendar, and we're here in San Francisco to bring you all the news and updates.
So what are we expecting this year? Short answer…AI, and lots of it. Salesforce has always been at the forefront of AI innovation, so we're expecting a whole heap of AI to help its customers around the world.
Today's opening keynote is due to kick off at 10am PT / 1pm ET / 6pm BST, and you can follow it live on the Dreamforce website here.
As usual, Salesforce CEO Marc Benioff will lead proceeding, but we're expecting a host of special guests, and for AI to play a central role.
Speaking of AI, we've already had a look at some of the big news to come out of Dreamforce this morning – the company has released Einstein 1, a supercharged AI platform that brings together data from all your various platforms to create intelligent and useful suggestions.
You can read our full article above, but the launch is a key indicator that AI is going to be a major theme at Dreamforce this year.
We're seated and ready for the keynote, and it's a typically Salesforce-y start to the date – ukelele music, Trailblazers in bright gold blazers, and Disney-esque giant mascots welcoming people in (Astro is always our favorite).
Half an hour to go…
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