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After a brief introduction – and some music from none other than Dan Matthews, it’s time for the main event.
Salesforce CEO Marc Benioff takes to the stage to rapturous applause from an adoring crowd.
As is tradition, we have the usual Hawaiian welcome – a very spiritual start to what will be a very tech-heavy morning…
We’re seated and ready for the keynote, and it’s a typically Salesforce-y start to the date – ukelele music, Trailblazers in bright gold blazers, and Disney-esque giant mascots welcoming people in (Astro is always our favorite).
Half an hour to go…
Speaking of AI, we’ve already had a look at some of the big news to come out of Dreamforce this morning – the company has released Einstein 1, a supercharged AI platform that brings together data from all your various platforms to create intelligent and useful suggestions.
You can read our full article above, but the launch is a key indicator that AI is going to be a major theme at Dreamforce this year.
Today’s opening keynote is due to kick off at 10am PT / 1pm ET / 6pm BST, and you can follow it live on the Dreamforce website here.
As usual, Salesforce CEO Marc Benioff will lead proceeding, but we’re expecting a host of special guests, and for AI to play a central role.
Good morning and welcome to our live blog covering Dreamforce 2023!
Salesforce’s annual conference is always a highlight of the B2B technology calendar, and we’re here in San Francisco to bring you all the news and updates.
So what are we expecting this year? Short answer…AI, and lots of it. Salesforce has always been at the forefront of AI innovation, so we’re expecting a whole heap of AI to help its customers around the world.
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