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The sky is cloudy but the weather is perfect at Apple Park, where our Editor-in-Chief Lance is on the ground waiting for the news to break.
Lance says that “people are as excited about seeing each other again at this iconic campus as they are about all Apple is about to share.
“Most agree that it won’t be a sea change for the iPhone, but I am hearing some buzz about some big innovation.”
Last time Lance heard buzz at an Apple event, we got the Apple Vision Pro headset. Lance says he can see Apple’s Marketing chief Phil Schiller in attendance in the Steve Jobs auditorium at Apple Park.
Good morning, afternoon, and evening from Apple Park or wherever you are watching the Apple Event 2023 as it unfolds. I am Philip Berne, your US Mobiles editor, corresponding with Lance Ulanoff, our US Editor-in-Chief, who is on the scene live at Apple Park where he expects to see all the new Apple gear today.
We are expecting the iPhone 15 family, of course, and quite a family it will be. The iPhone 15 Plus is expected to take a bow, and it maybe the final Plus model we see from Apple as it shakes up its lineup in the years to come.
We are also expecting a more powerful iPhone 15 Pro, of course, as well as an even higher-level option, probably an iPhone 15 Pro Max, though the iPhone 15 Ultra name has been kicked around for quite a while.
The iPhone won’t be the only star of the show. We’re also expecting a new Watch, maybe an update to the AirPods or their charging case, and plenty more surprises. Keep checking back, we will be updating frequently as the news happens.
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